Selected work

A mix of UX research, product design, accessibility, service design, strategy, and interaction design projects.

These projects show how I think, research, design, test, and translate ambiguous problems into clear digital experiences. Some are polished products. Some are research-heavy. All of them help people move through a task with less confusion and more confidence.

Embark logo used for RESP onboarding case study

Project 1

RESP Onboarding & Parent Research Strategy

A confidential financial product research and strategy case study focused on onboarding clarity, parent confidence, and evidence-based product decisions for Canadian families.

What I worked on
UX research planning, usability testing, survey thinking, funnel interpretation, concept exploration, stakeholder communication, content clarity, and product recommendations.
Why it matters
Financial onboarding is not only about forms. It is about trust, clarity, and helping parents feel ready to make decisions about their family's future.
UX researchFinancial UXProduct strategyUsability testing
Case study
Two stylized game show characters representing winner and loser states

Project 2

The HotSeat

A 1-on-1 world history question-and-answer game show designed to make learning competitive, funny, and memorable.

What I worked on
Game concept, product strategy, interaction model, question structure, scoring logic, visual direction, and early prototype experience.
Why it matters
History can feel distant when it is presented as dates and names. The HotSeat turns history into an active challenge where players think fast, learn something new, and have fun doing it.
Game UXProduct strategyInteraction designLearning experience
Case study
Mobile mockup showing the customer service platform support tools

Project 3

Accessible Customer Service Platform

A support platform for an online culinary school with eight resolution tools designed to help students solve problems quickly, clearly, and accessibly.

What I worked on
User flows, information architecture, wireframes, high-fidelity UI, accessibility considerations, prototypes, usability testing, and design system.
Why it matters
Students taking online cooking classes need help in the moment. The platform gives them multiple paths to support without making one path fit everyone.
UX/UI designAccessibilityService designUsability testing
Case study
Before and after FACEYOUTH charity website redesign mockup

Project 4

FACEYOUTH Charity Website Redesign

A full nonprofit website redesign created to help FACEYOUTH amplify its mission, reach more beneficiaries, and communicate education and empowerment programs clearly.

What I worked on
Content structure, header and navigation, homepage redesign, donation page, volunteer page, wireframes, UI design, accessibility, and responsive layout.
Why it matters
For a charity, the website is a trust builder, communication tool, donation pathway, and community bridge.
Website strategyResponsive designAccessibilityContent structure
Case study
Responsive screens for the Mega Game Awards nomination website

Project 5

Mega Game Awards Nomination Process for Kids

A nomination flow designed to help children participate in a gaming awards experience with confidence, clarity, and excitement.

What I worked on
User flow, UX/UI design, interaction design, child-friendly content structure, visual hierarchy, prototyping, and accessibility thinking.
Why it matters
Kids deserve digital experiences that are simple, empowering, and not designed like tax forms wearing a party hat.
UX/UI designChild-friendly UXForm flowAccessibility
Case study
Opportunity map for Toronto grocery delivery market research

Project 6

Toronto Grocery Delivery Market Research

A UX research and competitive audit project that explored market opportunities for a Toronto grocery aggregation and delivery concept.

What I worked on
Competitive audit, market scan, audience analysis, service gap review, product positioning, opportunity mapping, and early product direction.
Why it matters
Before building the product, the team needed to understand where the opportunity was, who the product should serve, and how it could stand out in a crowded delivery market.
Competitive auditMarket researchAudience analysisProduct positioning
Case study

A practical question guides the work

What do users need, what does the business need, and how do we design something that respects both?

That is where the good work begins.